Heart Health Supplement Manufacturer – Omega-3, CoQ10 and Cardiovascular Wellness Formulas

Noviatic is a European contract manufacturer of finished food supplements, based in Vilnius and Kaunas, Lithuania. We manufacture heart health supplements – high-EPA omega-3 softgels, CoQ10 capsules, magnesium blends and multi-ingredient cardiovascular wellness products – for supplement brands, pharmacy chains and distributors across 40+ countries, inside our own GMP-certified facility.

HEART HEALTH CATEGORY

Heart health is one of the most regulated benefit categories in European supplement retail

Cardiovascular wellness supplements occupy a specific space in European pharmacy retail. Pharmacy buyers in this category ask harder questions than in most others – about dose, ingredient science and the documentation behind the product. It’s a category where a strong formula and solid manufacturing documentation both matter – and where a product without either struggles to get listed.

 

The formulas we produce most often in this category:

 

High-EPA omega-3 softgels and liquids – the highest-volume heart health supplement category in European pharmacy retail. High-EPA fish oil in softgel or liquid format, at doses relevant to cardiovascular wellness positioning. 

 

CoQ10 capsules and softgels – Coenzyme Q10 in capsule or softgel format, standalone or combined with vitamin E, selenium or omega-3. One of the most consistently requested supplements in the cardiovascular wellness space, particularly in older adult consumer positioning.

 

Magnesium formulas – magnesium in capsule, tablet or powder format, included in cardiovascular wellness positioning across multiple European markets.

 

Psyllium husk formulas – fiber-based cholesterol support positioning. 

 

Multi-ingredient cardiovascular blends – omega-3 combined with CoQ10, vitamin D3, K2 and garlic extract in a single formula. Increasingly requested by brands building a comprehensive heart health product rather than a single-active.

 

Vitamin D3+K2 formulas – increasingly included in heart health and bone health combination positioning across European pharmacy private label.

 

Combining omega-3, CoQ10, D3, K2 and garlic into one “complete” formula is an appealing pitch to a consumer, but every additional active adds another ingredient whose form, dose and documentation a pharmacy buyer might scrutinise – a single-active, tightly documented EPA product could be an easier sell into pharmacy than a five-ingredient blend where one component raises a question the brand can’t answer. 

 

We talk through that trade-off with you at the brief stage – actives, format, dose and the depth of documentation your channel expects – built on having taken heart health formulas through pharmacy and DTC listing processes across 40+ export markets. 

INGREDIENTS COMMONLY USED

What goes into heart health formulas?

EPA – the omega-3 fatty acid most associated with cardiovascular wellness positioning in European supplement retail.

 

DHA – included alongside EPA in most omega-3 cardiovascular formulas.

 

Coenzyme Q10 (CoQ10) – one of the most established ingredients in cardiovascular wellness supplements. Available in ubiquinone and ubiquinol forms. 

 

Magnesium – citrate, glycinate and malate forms most commonly specified in cardiovascular wellness formulas.

 

Vitamin K2  – included in heart health formulas alongside vitamin D3, particularly in bone and cardiovascular combination products.

 

Vitamin D3 – commonly included in cardiovascular wellness combination formulas.

 

Garlic extract – one of the most established botanicals in heart health supplement formulas across European pharmacy retail.

 

Psyllium husk – included in cholesterol support and cardiovascular wellness formulas. 

 

Resveratrol – included in premium cardiovascular and longevity-positioned formulas.

 

Selenium – a trace mineral included in antioxidant and cardiovascular wellness combination formulas.

 

Vitamin E – commonly included in cardiovascular wellness formulas alongside CoQ10 and omega-3.

 

B vitamins – B6, B9 and B12 are included in some cardiovascular wellness formulas.

FORMATS

Heart health supplements run mostly in softgels and capsules – with one important exception

Softgels – the standard format for omega-3 and CoQ10 in oil-based fill. Fat-soluble actives like EPA, DHA and CoQ10 need an oil carrier to be absorbed effectively, which makes softgel the natural format for most heart health primary actives.

 

Capsules – suited to plant sterol, garlic extract, magnesium and multi-ingredient botanical cardiovascular blends. Hard shell and vegan HPMC both available.

 

Tablets – suited to vitamin D3+K2, plant sterol and B-vitamin formulas at scale. Cost-efficient for high-volume pharmacy briefs.

 

Liquid omega-3 – the exception worth knowing. High-dose EPA and DHA in liquid format allows servings that would require several softgels. Suited to older adult consumers who struggle with capsules and to brands positioning on premium liquid omega-3. Produced on dedicated oxidation-controlled lines. 

 

Powders – psyllium-based fibre formulas and some magnesium products in sachet or jar format.

FORMULA OR PRIVATE LABEL

Have a formula already?

We run your specification – actives, dose, format – on our own equipment, through our QC, and out the door under your label.

 

[See contract manufacturing]

 

Want to move faster?

Our private label library includes tested formulas across omega-3 softgels, CoQ10 capsules and vitamin D3+K2 combinations, adjustable on dose, combination actives or format.

 

[See private label]

 

Building something new?

Our R&D team develops custom heart health formulas from brief through pilot batch, including multi-ingredient stability review and the batch documentation your target channel will ask for.

 

[See formulation R&D]

GET A QUOTE

Tell us what you're building. We'll get back to you quickly.

Share your format, indicative volume and target markets and we will come back to you within a few business days to confirm receipt and let you know what we need to prepare a full response. Pricing, capability details and a fit assessment follow as soon as we have reviewed your brief.

Common questions

What brands ask us about heart health supplement manufacturing?

What is the most common heart health supplement brief you receive?

High-EPA omega-3 in softgel format remains the highest-volume brief in this category. CoQ10 capsules and vitamin D3+K2 combinations are the next most frequent. Multi-ingredient cardiovascular blends are growing, particularly for DTC brands looking to build a more comprehensive product.

Softgels in multiple concentrations and liquid omega-3 on dedicated oxidation-controlled lines. For full detail on EPA:DHA ratios, concentration tiers and source options, see the omega-3 ingredient page. 

Yes. Our library includes tested formulas across omega-3 softgels, CoQ10 capsules and vitamin D3+K2 combinations. Most can be adjusted on dose, format or combination actives before the production run.

MOQ is confirmed per project during the quote and varies by format and formula complexity. Pilot batches are available for new formulations.

Approximately 11–13 weeks from purchase order for omega-3 formulas. Custom formulation adds time – confirmed per project.