Brain and Cognitive Supplement Manufacturer – Focus, Memory and Mental Performance Formulas
Noviatic is a European contract manufacturer of finished food supplements, based in Vilnius and Kaunas, Lithuania. We manufacture brain and cognitive supplements – botanical nootropic blends, B-vitamin complexes, DHA formulas and functional mushroom capsules – for supplement brands, pharmacy chains and distributors across 40+ countries, inside our own GMP-certified facility.
The cognitive supplement market has outgrown the "brain pill" positioning it started with
A decade ago, cognitive supplements were mostly B-vitamin complexes with ginkgo biloba. Today the category spans DHA for brain nutrition, adaptogenic stress-resilience formulas, functional mushroom blends, amino acid-based focus products and complex multi-ingredient nootropic stacks – each appealing to a different consumer and positioned in a different retail channel.
The formulas we produce most often in this category:
Multi-ingredient nootropic blends – combinations of botanical extracts, amino acids, B vitamins and minerals positioned around focus, concentration and mental performance. The most common brief in this category from DTC brands.
Botanical single-active and dual-active formulas – bacopa monnieri, ginkgo biloba, ginseng and rhodiola in capsule format, either standalone or in a focused two-ingredient combination. Common in pharmacy private label.
Functional mushroom cognitive formulas – lion’s mane and cordyceps in capsule or powder format. One of the fastest-growing segments within the cognitive category in European health retail.
DHA and omega-3 brain formulas – high-DHA omega-3 in softgel or liquid format, positioned specifically around brain nutrition rather than general wellness. Includes children’s and prenatal DHA positioning.
B-complex and cognitive mineral formulas – B vitamins with magnesium, zinc and iron in tablet or capsule format. The entry-level cognitive supplement and the most consistent pharmacy seller in this category.
Adaptogen focus blends – ashwagandha, rhodiola and ginseng combinations positioned around stress resilience and sustained mental energy rather than acute stimulation.
A longer ingredient list isn’t automatically a stronger product: every additional active competing for space in a capsule pulls dose away from the others, and a ten-ingredient stack at sub-clinical doses could underperform a focused two- or three-ingredient formula dosed properly.
Whether that trade-off is worth it depends on your positioning – a DTC brand telling an ingredient story may prioritise breadth, while a pharmacy buyer expects doses that match the evidence – and we work through it with you before the ingredient list is finalised, built on having taken cognitive formulas through this trade-off across 40+ export markets.
What goes into brain and cognitive formulas?
Bacopa monnieri – one of the most established botanical extracts in cognitive supplement formulas. Standardised extract most commonly specified.
Lion’s mane – the functional mushroom most closely associated with cognitive positioning. Increasingly requested as a standalone and in combination formulas.
Ginkgo biloba – among the most widely used cognitive botanicals in European pharmacy retail.
Ginseng – commonly included in focus and mental energy formulas alongside B vitamins.
Rhodiola rosea – used in stress-resilience and cognitive stamina positioning, often combined with ashwagandha or ginseng.
DHA – the omega-3 fatty acid most associated with brain nutrition. Used in high-DHA fish oil and algal oil formulas for cognitive positioning.
B vitamins – B6, B9 (folate) and B12 in particular appear regularly in cognitive formulas. B-complex is the baseline of most pharmacy cognitive products.
Magnesium – increasingly specified in cognitive formulas, particularly for brands targeting premium brain health positioning.
L-theanine – commonly combined with B vitamins and botanical extracts in calm-focus formulas.
Phosphatidylserine – a phospholipid increasingly specified in premium nootropic formulas.
Zinc – included in combination cognitive and energy formulas.
Cordyceps – a functional mushroom included in energy-cognitive combination formulas.
Ashwagandha – included in stress-resilience and cognitive performance formulas.
The format is almost always capsules – until the formula calls for something else
Capsules – the default format for botanical extracts, nootropic blends and functional mushroom formulas. Hard shell and vegan HPMC both available. The vast majority of cognitive supplement briefs land here.
Tablets – suited to B-complex and mineral-based cognitive formulas at scale. Cost-efficient for high-volume pharmacy briefs where the formula is relatively straightforward.
Softgels – the standard format for DHA and high-DHA omega-3 cognitive formulas. Oil-based actives require a softgel or liquid carrier.
Powders – functional mushroom powders and nootropic blends in stick pack or jar format for brands building a daily cognitive drink or blend-in product.
Sublingual sprays – B12 and B-complex in spray format, occasionally used in cognitive positioning for fast-uptake and convenience.
Have a formula already?
We run your specification – actives, dose, format – on our own equipment, through our QC, and out the door under your label.
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Want to move faster?
Our private label library includes tested formulas across botanical capsules, B-complex tablets, functional mushroom blends and DHA softgels, adjustable on dose, botanical combination or format.
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Building something new?
Our R&D team develops custom cognitive formulas from brief through pilot batch, including fill-weight and dose-adequacy review across every active in the stack.
[See formulation R&D]
What brands ask us about brain and cognitive supplement manufacturing?
What is the difference between a nootropic and a standard cognitive supplement?
“Nootropic” is a positioning term more than a regulatory category – it typically refers to multi-ingredient formulas combining botanical extracts, amino acids and nutrients aimed at cognitive performance. Standard cognitive supplements are often simpler – a B-complex, a single botanical extract or a DHA softgel. Both fall within the same food supplement regulatory framework in the EU.
Can you produce lion's mane capsules?
Yes. Lion’s mane is among the functional mushroom ingredients we work with most frequently.
Can DHA be included in a cognitive supplement formula?
Yes. High-DHA omega-3 in softgel or liquid format is produced specifically for cognitive and brain health positioning. Algal oil is available for vegan-positioned DHA formulas. See our omega-3 ingredient page for full detail.
Do you offer private label cognitive supplement formulas?
Yes. Our library includes tested formulas across B-complex tablets, botanical capsules and nootropic blends. Most can be adjusted on dose, botanical combination or format before the production run.
What is the minimum order quantity?
MOQ is confirmed per project during the quote and varies by format and formula complexity. Pilot batches are available for new formulations.
How long does a production run take?
Approximately 11–13 weeks from purchase order for an existing or private label formula. Custom formulation adds time – confirmed per project.
Tell us what you're building. We'll get back to you quickly.
Share your format, indicative volume and target markets and we will come back to you within a few business days to confirm receipt and let you know what we need to prepare a full response. Pricing, capability details and a fit assessment follow as soon as we have reviewed your brief.